• Research, market analysis • Development of a strategy for commercial and marketing • Digital marketing, e – commerce • Website curation and content, briefing the Agency for the promotion – SEO, context, SMM. • Negotiations with customers (networks, distributors, HoReCa) and preparation of projects, products at the request of customers • Assortment portfolio management • Development of new brands (concept, design, taste) • Rebranding, improving design, taste • Pricing • Budgeting • Search for suppliers (organization of tenders). Curation. Constant interaction. • Purchasing, searching for components, suppliers • Sales planning, reporting, distribution control • Sales control across all sales channels • Trade marketing support, program development • BTL, ATL, event, PR

• Analysis of problems of the enterprise and management. • Developing solutions to problems. • Digital strategy development and website promotion • Evaluation of sales problems, assistance in sales and negotiations with distributors, restaurants. • Marketing development, assortment, pricing, sales strategy. • Evaluation of work in the vineyard, treatment of diseases and pests. • Assessment of the situation at the winery, proposal solutions, processing, storage, working with barrels, blending, bottling. • Quality control. • Conducting events at the factory.

• Start up • Marketing research, analysis (markets, brands, design, demand). Analysis of customer performance by their volume and profitability, suggestion of improvements and getting them executed •Developing and executing marketing strategy, plans and programs. •Establishing and challenging marketing objectives •Personnel Management •Marketing budget planning •Successful development and launch of a new brands: Grande Cuve de Baron 6 SKU, Fondo de Oro, Costa Melrey, Castelvechio, Sanatreli, Koblevo, Вечный Ереван, Marengo, Синенькая, Воздух, Морозов перегон. •Brand creation (image, composition, strategy ) •National brands strategic and tactical management •Trade marketing programs •ATL, PR •BTL • Digital marketing, e – commerce strategy. • Website curation and content, briefing the Agency for the promotion – SEO, context, SMM. •Events development and realization •Ensuring all marketing activities are aligned with the budget •Marketing research, analysis (markets, brands, design, demand). Analysis of customer performance by their volume and profitability, suggestion of improvements and getting them executed •Dealing with all major accounts, investigating their needs in order to provide them with necessary support. •Carrying out regular market presentations both internally and externally •Maximization and protection of the Company gross margin •Sales planning, stimulation and control •Sales growth of 2.5 times (achieved turnover of more than 5 billion rubles a year) •Pricing

• Private Label department reorganization & development • Development and realization strategy of Marketing at Private labels department • Protection and maximization of the Marketing and Private Label department gross margin • Business process structuring • Launch and development of new brands • Production and quality controlling • Dealing with all major accounts, investigating their needs in order to provide them with necessary support. • Negotiations with key account clients (chains, distributors) • Sales planning, stimulation and control • Activities development and realization • Market analysis & research • Analysis of customer performance by their volume and profitability, suggestion of improvements and getting them executed • Effectiveness • Pricing

•Developing and executing marketing strategy • Marketing budget planning • Targets setting and planning • National brands strategic and tactical management • Manage and develop direct marketing and internet marketing programs • Brand promoting strategy • Trade marketing programs • BTL, ATL, PR • Carrying out regular market presentations both internally and externally • Events development and realization • Exhibitions organization, stands design development • Research, market analysis • Maximization gross margin and minimizing cost • Innovative conceptions development • Launch and development of new brands «Le Compliment», «Левь Голицын», «Salveto»,«El Paso» • Sales planning • Pricing • Turnover increased from 12 to 37 billion rubles a year

• Marketing events development and realization • Exhibitions organization • Brand creation • Responsibility for grape pressing operations • Bartender / Cavist-consultant • Pre- and post- vintage sanitation • grape crushing and standard additions to the wine • grape pressing operations • wine fermentation control • wine blending • cellar door wine control • wine general additions • bottling and labeling • wine pad filtration • wine fortification • lab control physical and chemical indicators, organoleptic control.

• B2C market • Marketing plans development and realization • Brands promotion strategy development • Market analysis • New brands launch • Competitors activity analysis • Actions development • Sales stimulation • Brainstorm with other best solutions to account difficulties/opportunities and decide on the attack course • Interaction with sales and marketing • Contracts negotiations and signing • Work with key clients • Presentation to major customers on behalf of the Company as to how they can grow their business through better product management, price and promotion • Accented brands management and conducting financial part • Brands promotion on the market • Marketing activity • Merchandising, POS and joint marketing initiatives • Targets planning and statement

Маркетинг, Маркетолог

Виноградарства, Плодоовощной, Виноградарство - Виноделие , Ученый - Агроном, Виноградарь - Винодел.

МИРБИС, Маркетинг MBA